As many of you have heard and seen, we revealed the next version of After Effects at NAB2013 (and have officially been showing After Effects CC at AdobeMAX this week), and the ‘big’ news was that we now offer a true, live 3D Pipeline directly into Maxon Cinema4D. Build your models, bring them into After Effects, go back to C4D and make changes, and they update inside AE’s composition panel. No rendering, no re-importing or messing about, just working the way you’d (hoped) you could work…and we finally made it happen.
I was fortunate to not only meet a bunch of the guys from Maxon (and present alongside one of their finest, Mathias Omotola) but the more I’ve played with this feature (pre-NAB/MAX, and since then) I can honestly say that it sincerely makes 3D ‘accessible’ to the AE compositor who simply thought the 3D/2D worlds were too far apart; or in most cases, simply fearing that 3D was too difficult.
Nick Campbell (from Greyscalegorilla) and Dave Kiss (from the Maxon team) put together this great video highlighting the workflow, the capabilities, giving you a taste of ‘the buzz’ from the show floor (including clips from the my After Effects/Maxon presentation with Mathias.
Not long after we finished our last demo of the day, we caught up with none other than Mr. ScruffyTV himself, Kanen Flowers. Though I’ve known of Kanen for years, we only officially met at the San Francisco Supermeet back in January. In one of those rare, “I met you five minutes ago and I feel like I’ve known you my whole life,” kinda moments, we re-connected at NAB, shared a few laughs, did a quick interview, and then snapped a few post-tradeshow pics in the spirit of fun and total exhaustion. 🙂
The weeks that followed were filled with lots of comments from attendees of the show to those who experienced my demos ‘live from the stage’ on AdobeTV; but the nicest thing about all of it? Everyone seemed genuinely excited about this new direction for AE and this much-needed partnership in the 3D modeling world.
At the end of each presentation, Mathias concluded with the line, “Welcome to the family.” Perfect words for a perfect (and long-awaited) coming-together of technologies.
Welcome to After Effects CC and Cinema 4D as they were meant to be: working together.
It’s that time of year, and another Creative Tour is on the horizon. With AdobeMAX only a few days away, and NAB already weeks behind, it’s clear that the excitement (and travel) will continue–and we couldn’t be happier to be bringing the ‘next’ versions of the Adobe Creative Applications to you.
This year, we have a unified site where you can find all the information you need for each city. I’ve added individual links here so that you can register and come spend some quality time with us, learning about all the new goodies we have to offer in a city near you…
Just a quickie following another packed day on the show floor. Hard to believe that it’s all over tomorrow, but in many ways…it’s just beginning (wink)!
As day 3 is typically ‘hump day’ and many begin to exit Vegas in droves, we were somewhat a-stereotypically slammed! And, as if the huge crowds weren’t enough…we even continued to have several noise complaints from neighboring booths (sorry guys…we didn’t mean to be loud). But hopefully some of the traffic that was blocking the aisles made their way to our friends along the perimeter.
Aside from the After Effects/C4D integration, Refine Edge Tool/Refine Soft Matte and naturally, *all* of the Premiere Pro editing enhancements (which have been met with spontaneous applause, nearly every time), the other big hit of the show has been SpeedGrade. The talk around SG has really grown over the last year…but with some of our new shot-matching capabilities and redesigned UI, along with the Lumetri Deep Color Engine and LUT capabilities being present in the ‘revealed’ version of Premiere Pro, I sense a lot of people moving to SpeedGrade not only as a solution for grading their materials, but for creating LUTs and color presets to use in and out of Premiere, After Effects and Photoshop. Case in point: as I walked by the RED booth today, I saw a demo being given to a packed house, showcasing Epic 5K footage being graded in SpeedGrade (showcasing several of the new features). Beyond cool, and what a slick confirmation that the word is out!
One day and four more presentations to go. What a week it’s been…
What can I say? The Big Reveal was a HUGE success! Today at NAB, we revealed ‘What’s New’ (or rather, what’s coming in the next versions of) After Effects, Premiere Pro, Audition, Prelude, SpeedGrade and the official launch of another product I was involved with back in August/September, Adobe Anywhere.
The buzz, the excitement, the packed booth…it was madness, but in a good way. We were literally jam packed/standing-room-only for the better part of 8 hours, with not only our own Adobe presentations, but with those from our esteemed customers who graciously joined us to show their Adobe magic with their own content and workflow tricks.
After half-a-dozen presentations, I left the show floor tired but inspired by what had just happened, and all I can say is: thank you. Thank you to the thousands of customers who came out to see us, shake a hand, give us your feedback, snap some pics and share in the excitement. The pleasure is truly ours, the journey has only just begun and we’re here, listening…always.
Greetings from Las Vegas! If you haven’t heard by now, this past Thursday we REVEALED what’s coming next in the Adobe video products. Over the last few days, the tweets/FB posts and forum talk has been so overwhelmingly positive, inspiring and all-out cool that I simply can’t wait to hit the stage on Monday and start revealing more, in person (software I mean; don’t get any ideas ;P)
In any case, if you’re in Vegas attending NAB this year, you’ll definitely want to come by the booth this week. Not only will I be presenting anywhere from 5-7 times a day, but my former US-based Evangelist colleague Karl Soule will be joining me as well (he’s now based in Singapore) along with a host of exciting, inspiring customer presentations. We even managed to get my dear friend and brilliant editor/director/audio guru & VFX wizard Vashi Nedomansky up on stage. He’ll be presenting Monday & Tuesday, showcasing some of his work and his real-world workflows using Premiere, AE and more. You definitely want to check him out.
Oh, and while you don’t see *me* on the reveal page (I was on-tour when those vids needed to be filmed), I have a whole bunch of videos which will start to make their way out to web in the coming weeks…so stay tuned.
I hope to see you on the show floor; we’re Booth SL3910 at the Las Vegas Convention Center.